It is a good idea for each product to have a product positioning statement. Both you and those on your product team should be able to quote this verbatim. They should revisit this every morning before they start work. Then comapre what you’re doing, or more likely should be doing, to honor this statement.
Archive for the ‘responding to change’ Category
What Are You Doing?
Posted in responding to change, tagged market, product, strategy, vision on June 17, 2009 | Leave a Comment »
Be Wary of Precedent
Posted in responding to change, tagged bureaucratic, introspection, leadership on June 11, 2009 | Leave a Comment »
Much of what we do today is based in precedent. The reason we need to do this, of course, is to keep up with the rate of change, the busyness of our own lives. Our dilemma is that they are mortal enemies: Precedent and change. Part of the daily stress we face is in trying to meet the demands of those who want things as they are, and the hopes of those who want things as they will be.
